This listing is for a display advertising, affiliate, and Amazon Associates business created in May 2015 in the food & beverages niche. The three included WordPress sites feature content and recipes for weight loss within a specific diet type. The business includes two additional domains used as 301 redirects with a large email list boasting over 16,500 subscribers stored in Mailchimp. The business features an even spread among the top three pages in terms of traffic and the Seller spends minimal effort maintaining the business.
The business primarily generates income through display advertising (91%) using the Mediavine ad network, affiliate (9%), and Amazon Associates (1%) income sources. The top three channels in terms of generating the most traffic to this business include social media (75.74%), organic search (16.57%), and direct (6.68%) signals. The top three countries in terms of producing the most traffic for this business include the US (73.66%), Canada (6.22%), and Great Britain (5.07%) audiences respectively.
There are no employees currently on the payroll for this business at this time. Content is outsourced to Textbroker when needed, and no new content has been published in the past few months. The Seller has primarily focused on traffic from Pinterest using Tailwind to schedule pins and add pins to Tailwind's Tribes. Every 2-3 days the Seller submits pins to different tailwind tribes they are apart of. Other tasks include making new pins using Canva 1-3 times per month.
The Seller has not performed any type of backlink building on this business serving as a growth opportunity for a potential Buyer to explore further should they choose. The Seller states another way of getting more Pinterest traffic is to join more Pinterest boards along with publishing more eBooks to up-sale to the included email list subscribers to increase revenue further.
The business includes a large email list of 16,500 active subscribers with this list segmented into three categories. In the past, the Seller used to have an automated email sequence but has since been placed on pause due to the niche becoming more competitive along with the Google medic update in 2018. Currently, the Seller sends emails about 1-3 times a month to some affiliate offers with little produced in terms of conversions being obtained. Social media is the biggest driver in terms of producing traffic and revenue to the business with a primary focus on Pinterest. More information will be provided to active Buyers.