This listing is for a 3-brand Amazon FBA and eCommerce business created in June 2016 in the books and kitchenware niches. Included with the Seller Central Account are 47 SKUs related to cooking, a popular beverage, and journaling. The trademarked business is part of Amazon Brand Registry 2.0. The best-selling product is Amazon's Choice in its subcategory with a 4.6-star average rating from 6,700+ reviews. The business has recently started selling products from its primary brand in Target, and physical retailer HomeGoods. These retailers have also recently given approval to sell the rest of the product line as well. Sales have consistently grown on a month-by-month basis across the business.
The business earns through Amazon FBA (80%) and eCommerce (20%). Inventory is stored in Amazon FBA warehouses, a 3PL warehouse in California, and a storage unit in Atlanta. One of the Chinese suppliers for the book brand holds some units in their China-based warehouse. Return units are received at the Atlanta storage unit where the Seller refurbishes or restocks the items to be sold as new, if the condition allows.
The Seller spends around 10 hours each week managing a team of employees based all over the world, managing the logistics, and fulfilling orders from HomeGoods and Target. The team helps with marketing, operations, copywriting, graphics design, and lead generation.
Expanding the business through retail selling is an option the Buyer could explore immediately, and discuss with other popular retailers to increase the number of offline sales channels. Included with the sale are Amazon Europe and India accounts, which opens up the opportunity to sell in other countries. The Buyer may wish to consider establishing storefronts on other eCommerce platforms for multichannel selling.