This listing is for an Amazon FBA business created in April 2018 in the home, children, entertainment, and hobbies niches. Included with the Amazon Seller Central account are 35 SKUs related to various family-oriented activities. The trademarked business is part of Amazon Brand Registry 2.0 and sells primarily in the US, with some sales on the Canada and Mexico marketplaces. The products have hundreds of positive reviews, while the most popular product is Amazon's Choice and has a 4.6-star average rating across 770+ reviews. The multi-niche business requires minimal effort from the Seller to maintain.
Inventory is sent to a 3PL warehouse in Sacramento, California first and then forwarded to FBA fulfillment centers.
The Seller spends around 5 hours per week on the business, whose tasks include responding to customer queries of feedback and managing inventory levels.
The lack of social media accounts and an email list are immediate growth opportunities for the Buyer to explore, as the business covers several niches and can reach a wide audience. Bringing in a PPC specialist to optimize the existing campaigns could increase traffic and sales. As the brand is growing in popularity, the Buyer may wish to consider speaking to retailers to sell the products offline to create another revenue stream.
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