This listing is for an Amazon Associates and display advertising business created in April 2018 in the kitchenware and home niche. The WordPress site offers buying guides and informational content on a particular kitchen item. The business requires minimal time from the Seller.
The business earns primarily from Amazon Associates (89%) and Mediavine ads (11%). The site generates traffic primarily through organic (93%), followed by direct (7%) and referral (1%). The country leading traffic is the US (63%) with the remaining traffic from CA (8%) and the UK (7%). Traffic is well spread throughout the site’s content with the top page accounting for 9% of traffic. The top three pages combined account for roughly 19% of traffic.
Most of the site’s content was added by the seller 1-2 years ago. When they were working on content they used an outsourced writer and editor and used a part-time link-builder to help get link placements. For this year and the end of last year, the Seller wasn’t consistently adding content and instead updated WordPress and posts. Generally, the Seller only spends 1-2 hours per month on the site. In terms of link building, the Seller has focused on collaboration outreach for links and guest posts. No PBN has been used on this site. The site has four domains purchased from domain auctions that redirect to it. There are no social media accounts or email list, serving as a growth opportunity for the Buyer to consider.
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