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This listing is for an affiliate, Amazon Associates, KDP, and info product business created in November 2014 in the outdoors niche. The WordPress site is an authority site in the outdoors niche with around 1,000 published articles and has a DR of 58. The business has a strong community consisting of a 35k email list and asocial media following, and the business sells a total of four books published through Amazon KDP.
The business earns primarily through affiliate networks (78%), Amazon Associates (22%), KDP (<1%) and info products (<1%). The site generates traffic primarily through organic (92%), followed by direct (4%) and social (3%). The country leading traffic is the US (62%) with the remaining traffic from the UK (10%) and CA (8%). Traffic is very well spread throughout the site with the top page only accounting for 1.41% of traffic.
The business has two full-time contractors who have been with the business for several years. One focuses on content creation and manages the social media network and the other on web development and site management. The two also work together to create and systemize a process to turn content into KDP books. They are unaware of the sale though the Seller believes they would stay on with the business. Thanks to the help of the contractors, the Sellers only spend 5-10 hours per week on the business mainly to monitor weekly performance stats and organizing the growth strategy for the business.
The business has an active social media presence. There are YouTube, Pinterest, Facebook, Twitter, Instagram accounts as well as 8 Facebook groups for enthusiasts with different outdoor interests.
The 35K email list is hosted in ActiveCampaign and generally grows by an average of 25 subscribers every day. The site includes different lead magnets that bring subscribers into different lists based on reader’s interests. Each list has a custom 7-day auto sequence which redirects subscribers back to the site. The list is currently not monetized, serving as a growth opportunity for the Buyer.
In terms of link building, the Seller has outsourced linking building to a third-party service for the past two years. They have never guest posted or built links themselves. Because the site has over 1,000 articles, the content strategy is mainly to focus on quality versus quantity, and content is mainly updated periodically with new product links and related videos.
The sale of the business includes an unlaunched digital product that has a completed website, backend, affiliate, and partner relationships in place. The business also includes a social network for outdoors fans. Growth opportunities for the site include growing the YouTube channel, starting an FBA product line, and adding ads to the site.
*The Seller has another website/product in the niche that will not be included in the sale. More information will be given to active Buyers. *The site was negatively impacted by the December 2020 Google algorithm update. More information will be given to active Buyers.
**Learn more about this listing by scrolling down to the FAQ section**
This listing is for a display advertising, Amazon Associates, and affiliate business created in February 2014 in the hobbies niche. The WordPress site features educational content with how-to guides and product reviews to help gardeners take better care of their plants. With nearly 1,100 articles published, there is a wide variety of helpful content that is largely monetized through advertising revenue. The Seller spends minimal time on the site and traffic is well-diversified across the site.
The business generates revenue from AdThrive revenue (~77%), and Amazon Associates (~13%), and affiliate (~10%) commissions. The primary traffic channels are organic search (~84%), direct (~11%), and social (~5%). The leading countries in terms of traffic are the US (~64%), the UK (~10%), and Canada (~9%). The top three pages only account for ~5% of the site's total views.
A hired Executive Editor works across the Seller's portfolio of sites. They are involved in hiring writers, double-checking writer timesheets, answering some reader questions, and helping to deconflict the editorial calendar. The executive editor will not continue with a Buyer. It's the site editor who does the bulk of the day-day-day tasks (assigning writers, editing, formatting, publishing, and occasionally writing a guide themself). The site editor will likely continue with a new owner. There are also seven contracted writers that would also likely be willing to work with a new owner.
The Seller spends around 6 hours per week researching new keywords and finding new targets to reach out to for link building. A link-building service was hired to build guest posts.
The social media accounts aren't important in terms of traffic, but they do contribute thousands of monthly views to the site. Growing these accounts could be a growth opportunity for the Buyer to increase traffic outside of organic search. Three additional domains are included in the sale. They all redirect to the main site to help protect the brand rather than contribute to SEO.
Few buying guides have been released, which presents a strong growth opportunity for the Buyer to increase revenue. The Seller is willing to share thousands of topics to base new content on in order to establish a series of articles with buying intent. Introducing sponsored guest posts is another way to diversify revenue streams, which could be a great opportunity given the size of the site and its reputation. Prior to listing the business for sale, the Seller intended to turn the site into a larger media company; more details on how this would be achieved can be shared with active buyers.
**Learn more about this listing by scrolling down to the FAQ section.**
This listing is for an Amazon FBA business created in November 2015 in the children's niche. The included Amazon Seller Central account features 5 SKUs (and 28 inactive SKUs) for two brands selling products related to children's hobbies and toys. The business includes three trademarks and is part of Amazon's Brand Registry 2.0. The Seller has included two exact match Shopify storefronts for both brands and six additional domains. No employees exist for the business and the Seller currently spends around 10 hours per week maintaining the business.
This business primarily generates revenue from Amazon FBA (99%) with a small amount of income produced from the Shopify storefronts (<1%). The majority of sales for this business stem from the US and CA marketplaces respectively.
The primary source of traffic to the listings for this business includes Amazon PPC campaigns when a product is launched to help gain ranking and reviews at the start. The Seller will use Amazon's Seller Tools API to request reviews after an initial launch and focus on building listings with specific keywords targeted to maintain rankings organically. All ranking techniques used by the Seller have been Amazon TOS compliant and the products have a solid running history of sales and positive reviews.
The suppliers for both brands' lines of products are located in Vietnam and China. The Seller ships inventory via sea freight to be stored in one of two warehouses located in the US and Canada. The Seller works directly with these 3PL warehouse providers to manage overseas orders and any shipping issues or delays prior to forwarding inventory to Amazon's fulfillment centers.
Growth potential according to the Seller includes expanding the product line to international marketplaces such as Europe, Australia, and Japan. Other opportunities include expanding marketing campaigns off Amazon and growing the eCommerce sales channels to include wholesale providers such as Walmart. Other growth levers for this business include expanding the product line within sub-niches and producing bundle packs for popular items that are usually purchased together.
This business includes a large email list for both brands (9,200 contacts for the primary brand and 1,100 for the other) with both lists stored in Klaviyo. These email lists have been growing steadily through the use of the Wheelio app to potentially win a free gift. The email lists have not been used to send any marketing material serving as a great opportunity for the Buyer to consider monetizing and growing further.
Social media accounts on Facebook and Pinterest for both brands, though none of which are important in terms of generating a large amount of traffic to the listings or Shopify storefronts. Growing and optimizing the social media profiles for this business serves as another growth opportunity for the Buyer to explore further.
*The business was impacted by stock shortages due to the global pandemic in 2020 and early 2021. These issues have since been resolved and more information can be provided to active Buyers.
Well established, 15-year-old online education business focused on building online courses and helping professors find jobs. The business provides two main services for educators and administrators. First, to provide instructional design and curriculum development to colleges and universities looking to develop online courses, and second, to provide job search services and job placement services to professors seeking online teaching positions. Average order value is between $150 to $40,000+ in 2020! Business has a database of over 7,600 working contacts. The business has an extremely strong repeat customer base. Owner spends approximately 30-40 to hours per week managing the business. The company has 3 employees that handle the day-to-day management of the business along with a large list of contractors who work on a project-by-project basis. The business can be operated anywhere in the world remotely and has been run as an asynchronous, online business since its inception. Numerous potential growth opportunities include creation of an aggressive email marketing campaign, international expansion, paid marketing campaigns and additional products and services to the customer base. The business provides the new owner(s) with a complete turn-key business. Owner will offer strong transitional support driven by the specific needs of the buyer and will provide long term consulting if desired. Owner is selling to pursue other business interests.
This listing is for an Amazon FBA and eCommerce business created in February 2019 in the supplements niche. The trademarked brand is registered with Amazon Brand Registry 2.0 and has 45 total SKUs related to a mainstream diet. The top-rated SKU has an average 4-star rating with over 2K reviews, and many of the other SKUs are rated 4 stars. The business requires minimal effort from the Seller to maintain.
Revenue is generated from Amazon FBA (95%) and Shopify (5%). The Seller uses a manufacturer based in Spain and a 3PL shipper who sends inventory directly to Amazon warehouses in the EU/UK, the UAE, and the US. There are currently 19 SKUs active in the EU/UK, 15 in the UAE, and 11 in the US.
The Seller spends approximately 4 hours per week on customer service, checking inventory, researching products, monitoring PPC ad spend, and creating advertising strategies. The Seller has previously spent time creating email marketing campaigns for a database of 25k subscribers to launch new products with exclusive discounts.
The Seller has identified possible pathways for growth for potential Buyers, including expanding PPC ad campaigns, adding SEO content to the website, and expanding sales to off-Amazon marketplaces.
*The Seller Central account is not included in the sale as the Seller has other brands linked to the account. A listing transfer will be used. Further details can be provided to active Buyers.
The company has rapidly taken off demonstrating substantial YOY growth. With its rapid and exponential growth comes the need for capital to keep the scale balanced. While the business is for sale, the owners will also consider an investment opportunity.
Overview The Off-Duty police market in America is estimated to be between $7.9B-$15B. Police officers are deemed off-duty whenever there is time that they are not on shift. During these off hours, they frequently work for private companies on the side. According to an internal audit of a major police department they found that in an 18-month period, 92% of all their police officers had worked an Off-Duty shift. This audit represents a microcosm of police departments across the nation and points at the sizeable market for off-duty police officer work. Most private sector businesses hire local police officers for various types of Off-Duty assignments, including sporting events, construction projects, banks, retail, and traffic companies. The issue at hand is that the vast majority of police departments across the country do not have proper systems in place to staff and schedule Off-Duty assignments for their officers. For this reason, many businesses resort to third parties like this company to get their police officers.
This business specializes in staffing Off-Duty Police Officers primarily for traffic control purposes but also for event staffing or various security needs. It has placed a large value on making sure that it is always doing the right thing by every party in the transaction. Because of this, it has a sterling reputation amongst all traffic control companies, construction companies and police departments in the State in which it currently predominantly operates. As well, the company is now acquiring the market share at accelerated rates by word of mouth.
This company has proven the success that a third party can have during its 3-year tenure in the market. With an understanding of the industry along with its core values of over-the-top customer service and high-level communication, it has been propelled to $2.5MM in revenue in just its second full year in the market. The company has plans to expand into other regions as well. This market is so large and unknown by most of the public that the owners believe with the proper funding, it can be taken to limitless ends.
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