5 Year Old Personal Finance Blog w/Diversified Earnings and Growing Trends
Launched in February 2018, this personal finance blog covers various topics related to saving money, frugal living, managing money, budgeting, and other topics. Over the last couple of years, the seller has focused much of the new content on making money through side hustles and investing.
The site is monetized through a combination of display ads (through Mediavine) and affiliate partnerships. In the financial content category, the revenue is much more diversified than in many other categories. For this site, about 40% of revenue comes from display ads, and the other 60% comes from a combination of several different affiliate partnerships. These include four investment platforms, several side hustle apps, and even a few courses.
The seller has written a good portion of the content but has also been working with a freelance writer for several years. The seller works about 15-20 hours per week on the site.
There are several growth opportunities to take this business to the next level. First, increased content production has been a proven winner. The seller noticed that one of his competitors drastically increased content production over 1-2 years and saw an over 500% increase in traffic. A second opportunity is better email marketing. The seller has never focused on growing the email list consistently or actually sending emails. Third, focusing on broader topics like credit, debt, banking, insurance, etc., has huge potential for the blog. Finally, a recommitment to steady link building would also help with growth. In the early years, the seller focused on this but has not been as consistent with it in recent years. A stronger link profile would lead to better results.
The seller has acquired a few sites that he would like to spend more time on. He also enjoys freelancing and would like to free up time for that as well. After having been on the selling side many times, he enjoys running a business for 3-5 years and then selling it.
Subscription Based Newsletter | $40K+ MRR | 300K Email Subscribers | 600K Instagram Followers
Created in May of 2020, this a rare chance to own a subscription-based, online newsletter-facing media company. The newsletter and content site are dedicated to the cause of social good and transformation and tackle a wide range of topics, from inequality to soaring student debt. The business has been successful from day one, filling a glaring gap many young people have clearly been yearning for, which is evidenced by its 300,000 subscribers. The company satisfies this demand by publishing topical, factual, and well-researched newsletters six days per week that generate one-time and recurring revenue from its reader base, with the recurring revenue approaching $50,000 per month.
The single most effective traffic source to their newsletter is their owned social channels, particularly Instagram (600,000 followers), TikTok (20,000), Facebook (12,000), Twitter (4,900), and LinkedIn. Their content has resonated by posting short recaps across these social channels and encouraging their audience to subscribe and read more. To convert those readers from free to paid subscribers, they immediately enroll them in a nurture campaign that makes an ask based on their engagement, in addition to asks at least once a month delivered by email. Driving engagement from social media to the newsletter is a proven, powerful, and free growth strategy, and it eliminates any reliance on Google or other search engines.
The company is only in its infancy and the growth potential is immense. The most obvious opportunities include 1) creating an app for on-demand courses for schools and workplaces related to prevalent social issues, 2) investing in paid marketing tactics to grow the reader base, 3) encouraging like-minded brands to sponsor content in the newsletter, and 4) hiring an individual full time to translate the 400 newsletters’ worth of content into short-form video via YouTube and other video platforms.
The owner works part time, employs a full-time managing editor and assistant editor, and has 5–8 freelance writers per month who submit content for the newsletter. Now that work has picked up post-pandemic, the owner is eager to return to her previous endeavors and see a new steward take an already sustainable, thriving business opportunity to a whole new level.
$55.9K Per Month Amazon FBA Site in the Occasions & Gifts Niche
This listing is for an Amazon FBA business created in January 2020 in the occasions & gifts niche. The included Amazon Seller Central account features 10 SKUs for curated gift boxes. The trademarked brand includes two new SKUs that are ready to be launched. Minimal work is required to maintain the business.
There are 23 suppliers for the business, all of which are based in China. Inventory is sent directly to Amazon warehouses and no inventory is handled by the Seller.
The business hires freelancers to help with operations; their tasks include accounting, photography, graphic design, and product sourcing.
*September and October 2022 experienced a lower-than-average net profit. The Seller mentioned this was due to launching 3 new products in mid-2022 resulting in a much higher PPC spend and sending additional inventory for the end-of-the-year holidays.
$59.5K Per Month Amazon FBA Site in the Equipment Niche
This listing is for an Amazon FBA and eCommerce business created in January 2008 in the equipment niche. The trademarked business includes 2 Amazon Seller Central accounts selling 480 SKUs and a Shopify store selling 494 SKUs, all for vibration and sound absorption products. The well-aged business has solid net profit margins, uses US-based suppliers, and the top 5 SKUs have a 4.3-star average rating.
The business earns through Amazon FBA (69%), Shopify (20%), and wholesale (11%). The products are sold on the US, Canadian, and UK Amazon marketplaces. This business has minimal sales in other countries on Amazon that are not included in the valuation of this business.
The business uses two suppliers, both based in the US. Inventory is stored in Amazon warehouses as well as in a 3PL warehouse in North Carolina.
*This business includes 2 separate Amazon Seller Central accounts requiring 2 separate legal entities/bank accounts/CC’s/phone numbers for a successful migration of the business.
*There is a B2B portion of the business which accounts for around 10% of the revenue. This revenue was verified using invoices provided by the Seller.
*The Seller owns a business in a different niche that uses the same material for a different product.
$6.8K Per Month Display Advertising Site in the Pet Care Niche
This listing is for a display advertising, affiliate, and Amazon Associates business created in November 2017 in the pet care niche. The WordPress site features informational and review-type content related to caring for a specific household pet. The site has experienced 137% YoY growth in net profit, drives revenue through multiple channels, and features high-quality content driving an even spread of traffic amongst several top pages. This business requires minimal time to maintain.
This business drives revenue from AdThrive (76.5%), affiliate partnerships (16.1%), and Amazon Associates (7.3%). The Seller temporarily switched to Ezoic from November 2022 to February 2023.
Traffic comes primarily from organic (75.8%), social (15.47%), and direct (8.06%). The top three countries driving traffic are the US (68.06%), the UK (6.97%), and Canada (6.91%). The top three pages make up 6.53% of total site traffic, generating 2.42%, 2.09%, and 2.02% of traffic respectively.
*The Seller acquired this business from a private seller who used different tracking IDs for Amazon Associates. This means some of the Amazon Associates revenue screenshots show previous tracking IDs that are no longer on the website. The Seller confirmed that all tracking IDs have been used exclusively on this site.
$7.1K Per Month Display Advertising Site in the Health & Fitness Niche
This listing is for a display advertising, Amazon Associates, and affiliate business created in April 2017 in the health & fitness, hobbies, and lifestyle niches. The WordPress site features reviews and informative articles about exercising and fitness establishments. The DR36 site has an established revenue history, features high-quality content, and has well-diversified revenue streams. This business requires minimal effort to maintain.
The business earns its income through MediaVine and YouTube AdSense (78.7%), Amazon Associates (12.5%), and affiliate links (8.8%). The top three traffic channels include organic search (91.46%), direct (6.57%), and social (1.58%). The top three countries driving traffic are the US (64.49%), the UK (8.99%), and Canada (6.51%). The top three pages on the site make up less than 15% of the site’s total views.
The content is written by freelance writers and new content is added to the site on a monthly basis. The Seller also works with a freelance video editor on a per-project basis.
The business includes a Pinterest account with 2.6K subscribers that drives 2K-5K visitors to the site on a monthly basis, as well as a monetized YouTube channel with 2K+ subscribers.
$6.4K Per Month Display Advertising Site in the Lifestyle Niche
This listing is for a display advertising, sponsored posts, affiliate, Amazon Associates, and digital product business created in April 2012 in the lifestyle, culinary, and home niches. The WordPress site features informational and review-type content related to recipes for a specific type of diet. The business includes four digital products and an email list containing ~30k subscribers, and it requires minimal time to maintain.
This business drives revenue from Adthrive (77.06%), sponsored posts (11.50%), digital affiliates (8.25%), digital products (1.64%), and Amazon Associates (1.55%). Traffic comes primarily from organic (54.96%), direct (30.34%), and social (12.68%). The top three countries driving traffic are the US (62.96%), Canada (9.32%), and the UK (7.47%). The top three pages make up 14.78% of total site traffic, generating 6.42%, 5.49%, and 2.87% of traffic respectively.
The Seller had stopped actively blogging on the site two years ago, but when active the Seller worked with a team of contractors to produce the content and published ~2 pieces of content per week.
*The Seller noted that they are somewhat personally tied to the digital products and would like their name removed from the digital products post-sale.
*The Seller has used the email list to launch a new business in a different niche.
$12.6K Per Month Amazon FBA Site in the Equipment Niche
This listing is for an Amazon FBA business created in January 2021 in the equipment niche. The included Amazon Seller Central account features four SKUs for products related to aviation that have a 4.6-star average rating. The trademarked brand has experienced year-on-year topline revenue growth and requires minimal time to maintain.
The business earns 98% of its revenue from Amazon FBA. Throughout 2022 the business earned 2% of its revenue through wholesale orders. The business sells in the US, Canada, and Mexico. There are 5 suppliers, all located in China. Some inventory is stored at the Seller's house and shipped to Amazon as needed.
*Previously the Seller fulfilled some SKUs via FBM. During this time there was a warning on the account for not fulfilling orders fast enough. Further details can be provided upon request.
$5.7K Per Month Amazon KDP Site in the Romance Niche
This listing is for an Amazon KDP business created in November 2020 in the romance and books niches. The included Amazon KDP account features 43 books and three box sets for contemporary romance novels. The books are highly rated with thousands of reviews and the business requires minimal time to maintain.
All books have been outsourced to ghostwriters and one new book is added approximately every two months. Two books generate around 50% of total revenue.
In addition to ghostwriters, the Seller utilizes VAs to assist with marketing and promotion. A graphic designer is also used to design book covers and marketing materials.
An email list of 9k+ subscribers is included in the sale. This list is segmented and 3-5 emails are sent to it per week.
*This business has had two books taken down in the past. The first book was taken down because there was an author with the same name and the same book title already on Amazon. The content of this book and the conflicting book is entirely different. This book was republished with the new title and there haven't been any further issues since. The second book was taken down due to a title that included a pending trademark that the author was unaware of. The Seller is willing to discuss this in more detail.
Trademarked FBA Brand in the Kitchen and Fermentation Niche: 31% Net Margins #13690
This offering is an Amazon FBA business in the kitchen & fermentation niche, selling its trademarked brand fermentation products. As an Amazon Seller Central account, it is registered with Amazon Brand Registry, features 9 SKUs for kitchen products, top-selling SKU has 1,700+ reviews and features Amazon's Choice Badge. Large social media audience with 17K followers. Huge untapped opportunity to capture an additional 100k monthly search volume on Amazon!
One owner runs the business working about 2 hours per week. Tasks include: maintaining and ordering supply, product launch strategy, managing PPC Team, and editing new image design and content.
The company’s innovative and complementary products, in the growing industries of Home/Kitchen Fermentation and Cannabis, adds huge value to the brand. With little time commitment to operate, this business provides a source of passive income.
This business is recognizable, established and primed for further growth making this an excellent opportunity for a new owner!
Key Benefits
Pre-approved for partial financing/loan from a 3rd party lender PPC Team handles marketing needs, but also takes care of customer support Amazon PPC has a ROAS of 3.27 throughout 2022. There are many opportunities to leverage more relevant keywords and placements 100K Monthly Search Volume Opportunity with Amazon - the brand was built with product development in mind. The listing & products are ready to scale! Strong relationship with suppliers allows the company to source sustainably at margins in excess of 85% for their latest release YoY Growth Excellent Margins Trademarked BrandWholesaler in medical and beauty products for sale
Successful wholesaler of medical and beauty products for acquisition. Long order history. International B2B and B2C sales via multilingual website. Acquisition through share transaction. - Revenue: € 1150738
Online store in dried flowers for sale
Young online business for sale in dried flowers and home accessories. Popular industry. Large social media reach. Good Google findability. Attractive asking price. - Revenue: € 323218
Amazon/Shopify/Etsy Store Selling Cartoon Portraits
Amazon/Shopify/Etsy Revenue
Established Strong Niche Shopify E-commerce Business
This established and profitable premium clothing retailer focuses on preppy clothing and accessories for men and women. Partnering with several large premium clothing brands, this retailer sells everything one needs to dress sharp and look the part. A tested and proven marketing, fulfillment, and strategic partnership formula has created a future growth opportunity.
Years of solid search engine optimization marketing have created top organic search results for many products. Coupled with exclusive amazon distribution rights, this company has unlocked its online retail success secrets. Cutting-edge technology partners produce 99% order accuracy, on-time shipping, and repeat orders.
Revenue: $3,805,000
Reason for Selling: The sellers are pursuing other business interests
Established: 2013
Employees: Furniture, Fixtures, and Equipment (FF&E): All computers, printers, phones, shelving, and equipment are needed to receive orders and ship orders.
Facilities: Real estate is not included, but the facilities are currently leased, and the new owner can continue the lease.
Inventory: Inventory is included in the sale; the inventory grows and shrinks based on the seasonality of the products.
Competition: The company uses a sophisticated marketing process that has produced a positive ROI while driving orders to the site. The marketing process will be transferred to the new owner.
Opportunities for Growth: There are multiple revenues for growth, including private labeling and even expansion into other e-commerce niches using this proven program.
Support and Training The seller is willing to transition the business.
Home Décor Company
The Home Décor trend of the moment, with our wide range of products & categories there is an interior or exterior item for every household.
With 32K+ customers, 62K+ email subscribers, 9.5K+ Facebook followers and 4.5K+ Instagram followers we have built ourselves an outstanding and well known brand continuing to grow day by day.
The Company was founded in February 2017 and we’ve accomplished a lot ever since beginning with a total sales of $490.000 over the last 12 months and total sales crossing $3.4M
With the use of the dropshipping model from top suppliers, the processing of orders and communication goes smooth & quickly. This great business model allows us to test multiple new categories without the need of big investments for buying stock. We don’t hold any stock and every order is shipped out from our supplier directly to our customer on our behalf.
We’ve only ran minimum Facebook and Google advertising, so there’s plenty of growth opportunities within the online marketing expanding the advertising channels using Pinterest, Tiktok & Snapchat. Growth could also come from B2B – Marketplaces, influencer marketing & SEO.
With Q1 of 2023 here and a lot of happy customers, data & history we are completely up to date. This healthy and profitable store and its endless potential is ready for its new owner.
Online business in original interior accessories for sale
Online business for sale in original interior accessories and nice gift items for sale. Nice margins and recognizable house style. - Revenue: € 115533
Established company in natural interior items for sale
Established company in natural interior items for sale. Sales through large B2B partners and recently D2C via the web store and Bol.com. Market leader on Bol.com. - Revenue: € 358000
Online business in unique children’s beds for sale
Online business in unique and creatively designed children's beds for sale. Rising turnover. Wooden beds of very high quality and custom made. - Revenue: € 60000
Unique Greeting Card FBA Brand | 60%+ Revenue and SDE Growth | 93% Gross Margins
Started in 2018, this trademarked Amazon FBA well designed and witty greeting-card line provides an ideal solution for customers seeking something beyond ornate florals and run-of-the-mill jokes.
Dominated by the Amazon marketplace, 72% of sales come from Amazon US while 24% of sales come from wholesale clients that include high-end boutiques, home decor stores, and gift shops.
Although the brand provides unique gifts and sales do jump during holidays, strong evergreen sales exist throughout the year. Now experiencing a fantastic growth rate of over 70% for both revenue and SDE, this company is backed by a historically proven product line. The top two SKUs constitute 46% and 25% of sales respectively, while the top five SKUs make up 98% of sales.
The company has strong fundamentals with a 93% gross profit margin and a 26% net profit margin in the trailing 12 months. This strong foundation ensures the brand can continue to grow profitably.
Reading through the reviews, you will see customers truly appreciate the clever nature of these cards and the joy that they bring, as evidenced by the over 3,000 total reviews with a 4.8-star average rating.
This business is currently very passive as the owner only spends about 5 hours per week on it. A new owner looking for continued growth can focus on PPC optimization, expanding the wholesale channel, and a number of other areas outlined in the packet.
All reasonable offers will be considered. This business is not SBA eligible (too small). The business has been prequalified for up to $325K in financing through Boopos. The term sheet is provided with the rest of the business information.
7 Registered brands + Bol account for sale
7 successful BOIP registered brands + Bol.com sales account for sale. Top 10 seller on Bol within category for different products. Acquisition through share transaction. - Revenue: € 1500000
Online business in car parts for sale
Successful online business in car parts for acquisition. Long order history of almost 13 years and large customer base. Good Google findability. Excellent reviews. - Revenue: € 434000
Brand in sleeping niche for sale
Well-known brand and online business in popular sleeping niche for sale. Great media exposure and quality content. - Revenue: € 78885
Aphrodisiac Chocolate Biz w/ Massive Growth & Huge Margins | Selling Due to Co-Founder Falling Out
Launched just over a year ago, this is a truly unique ecommerce brand built by two unique entrepreneurs.
The founders have created a sensation, and sales have exploded, going from zero to over $500K per month. The brand has been featured on the popular My First Million podcast, gone viral countless times on TikTok, and been featured in the press on outlets like Vice and TMZ. While the business has grown tremendously, the fact that two busy college students cofounded it leaves multiple levers to pull for future growth and optimization.
The underlying product was formed via the insight that the massive sexual supplement market was taboo and outdated. In turn, the founders created a winning product that spoke to the younger generation. They marketed the product where the younger generation consumes content online (namely TikTok). A material portion of sales come from TikTok but not as a result of one or two viral videos. Instead, the owners have built a repeatable and sustainable sales process as evidenced by the systems they have put in place and the impressive sales figures that have been achieved in recent months. Strong sales come from numerous other channels beyond TikTok including subscriptions, Google Ads, email and SMS marketing, and more.
The founders wish to sell the business as they have had a falling out and are no longer having fun working together. Although the personal relationship has soured, the health of the business is as strong as it has ever been. February 2023 closed as the highest-revenue month in company history. Both cofounders are bullish on the future of the brand and would be open to staying on in some capacity or to rolling equity.
Garden Supply Biz | Amazing Growth | Partial SBA Pre-Approval | 99% 4.9 ⭐ Rating
Launched in 2018, this gardening supply company is experiencing explosive growth with a 27% increase in YoY revenue.
Amazon makes up 89% of sales, with the balance from the direct site, Etsy, eBay, Walmart, Faire, and wholesale. The top-selling SKU, which is trademarked, brings in 54% of revenue.
The current owner started this business as an extension of her own gardening hobby. As an orchid keeper, she found that the available products for her needs were all overly expensive or difficult to use. After researching and experimenting with different formulas, she found success with the current products offered and continues to add 6–8 new items each year. One such product has already had a formula developed and is ready for next steps with the current manufacturer.
With 96% of sales currently coming from the US, there is plenty of room for growth by expanding internationally, starting with Canada, Europe, and Australia. Continuing to add new products, such as bioactive soil and specialized pots, will also help to increase revenue. Creating new content for use on Amazon and on social media channels would increase brand recognition, traffic, and sales. Taking advantage of the email list with marketing campaigns is another way to boost sales.
The current owner spends about 10 hours per week operating the business. Inventory is split, with 20% at Amazon FBA and 80% at 3PLs; the latter can easily be shipped to Amazon or to a new location. The owner is committed to a smooth transition and will happily offer full training and support.