The business helps people all around the world get organized, motivated and inspired to achieve their goals through the tremendous power of writing. The business has an Amazon store that sells the world's most powerful daily planners. Their daily planners and organizers help women get organized and stay organized creating more time in their lives. With a focus on goals, gratitude, visualization and accountability, the richness of that extra time is exponentially more meaningful and powerful.
The business first went live on Amazon in May of 2015. In the past four years they have sold over 40,000 planners, translating to over $1.2 million in sales.
They have a dated version and an undated version of the planner: 4 child variations for the dated version, 2 child variations for the undated version.
Highlights & Key Assets: o High quality products that are trademarked (brand trademark) o Amazon Brand Registry o Amazon Exclusives (all lightning deals are free among other perks) o Social media assets with over 1,600 Facebook and 288 Instagram Followers o Repeat customers year after year o Customer email list of 1,596 o 679 product reviews (469 five-star reviews) o 653 Seller Feedback ratings (4.9 star rating) o Impeccable Amazon account health o Amazon seller account has also been approved for the Beauty category (new owner may be able to leverage that) o Products are only print on 100% post-consumer recycled paper and use vegetable-based inks (nobody else has this)
Support/Training: 1-3 months depending on what the new owner needs. The owner wants the product and brand to continue to succeed.
Reason For Selling: The owners have other passions that they are pursuing and they want to put all of their time and energy into that. They are looking for a fast closing timeframe so that a new owner can work with the product designer through Sept to have product ready for the main season.