Virtual Business M&A
Marketplace & Directory

This listing is for a display advertising, affiliate, and Amazon Associates business created in February 2018 in the culinary niche. The WordPress site features recipes, best-of guides, product reviews, and informational articles related to a popular diet. The site has been featured in mainstream media and has a significant social media presence.

The business generates revenue from Mediavine (84%), affiliate programs (12%), and Amazon Associates (4%). The top three channels driving traffic are social (53.24%), organic (27.83%), and direct (17.23%). The top three countries driving traffic are the US (80.48%), CA (8.49%), and the UK (2.64%).

The Seller spends around 11 hours per week on the business, primarily creating and maintaining content, creating email newsletters, and posting to social media. There was a VA who managed all of the included social media accounts, but recently the Seller has taken on these tasks. The Seller states that outsourcing content and social media management is a possibility for a Buyer who wants a more passive stream of income.

Increasing content output to once per week and focusing on SEO optimization across the site are two areas of potential growth highlighted by the Seller. There is also the possibility of incorporating sponsored posts as an additional stream of revenue. The Seller states that their significant social media presence on Facebook (72.5K followers, 20K group members), Pinterest (44.3K followers), and Instagram (13.9K followers) combined with their curated email list (14K subscribers) could be leveraged to secure profitable sponsored posts.

This listing is for a display advertising, affiliate, and Amazon Associates business created in November 2016 in the pet care niche. The 2 WordPress sites feature content related to a specific pet. One site has a DR of 48 and the business requires minimal time to maintain.

The business generates revenue from Mediavine display advertising (61%), affiliate partnerships (33%), and Amazon Associates (6%).

For site 1, traffic comes primarily from organic search (90.54%), direct (4.74%), and social (4.25%). The top 3 countries driving traffic are the US (68.12%), the UK (12.16%), and Canada (6.73%). The top 3 pages make up 12.68% of total site traffic, generating 6.27%, 3.37%, and 3.04% of site traffic respectively.

For site 2, traffic comes primarily from organic search (79.83%), social (13.91%), and direct (5.85%). The top 3 countries driving traffic are the US (72.85%), the UK (8.82%), and Canada (6.01%). The top 3 pages make up 38.58% of total site traffic, generating 20.61%, 11.72%, and 6.25% of site traffic respectively.

The Seller spends an average of 10 hours per week primarily performing keyword research, writing article briefs for the writer, publishing articles, and updating website plugins/themes.

Included with this business is a Pinterest account with ~6k subscribers, another Pinterest account with ~2k subscribers, a Facebook page with ~500 subscribers, and an email list with 1500+ subscribers.

Opportunities for growth include improving click-through rates, creating more content, and monetizing the email list.

The company is active in building a network of consumer apps. For sale is a USA Most Sold Apps Portfolio with Recurring Revenue. This has grown significantly since launch due to strong product-market fit for users looking for a simple, easy to use app.

It launched about a two years ago and has seen nice growth– all organic due to ASO optimization and focus on speed and reliability. It is nearly impossible to get an app like this approved on iOS any more given their strict rules.

Most of the users are located in the United States, there is a massive room for growth to get to $20M+ in Revenue. Shipping Android Counterparts, Monetize Free users with ads, scale UA on Facebook, Snapchat, TokTok, etc.

Revenue Breakdown:

2020: $1.8M

2021: $6.6M

2022: $18M (Estimated)

This listing is for a SaaS business created in December 2019 in the electronics niche. The PhPFox platform/network helps people to buy and sell electronic goods. The business features an automated email list of 31K subscribers and has experienced strong growth in revenue over the past year. Minimal work is required to maintain the business.

The business earns its income through subscriptions and purchases. There are three recurring pricing tiers including a general monthly plan, annual, and a monthly featured plan. The site also offers a heavily discounted trial. 98% of customers sign up for the first monthly pricing tier. The average lifetime value of its customers is $60 including free trials and recurring subscriptions. Currently, the software has 700 active subscribers and acquires 35 new paid subscribers a month.

The Seller states that they haven't made any upgrades or required a developer in the past year. The website is monitored through AWS and alarms are enabled if the site faces any issues. The Seller can provide references for a third-party development company that can help with any upgrades or performance changes that a new owner might want to update.

The Seller is the sole operator of the business but they use several freelancers to help with content creation. Five to ten new blog posts are created and posted to the site a month. The top traffic channels for the site are direct (~56%), social (~14%), and referral (~13%). This comes from the US (~83%), IN (~1%), and the UK (~1%). Google search ads and Facebook retargeting ads are the paid ads currently being utilized. The average cost per new paying member is $30.

The email list of over 31K subscribers is drip-fed one to two emails a week. There is an automated 50-email sequence set up that includes sales letters, promotions, and tips. The business also has a good social media following. A Facebook page and two Facebook groups with over 15,000 members, an Instagram page 3000+ followers, Twitter 1000+ followers, Pinterest 3300+ followers and 400,000+ monthly views, and LinkedIn 1000+ followers and a group with 1000+ members. The Seller has promoted through social media previously but isn't currently. All of these channels represent great growth opportunities for a Buyer to consider.

3 y/o Online Craft Supply Business with a focus on wreaths - Front Page of Google for Keyword Phrase "wreath supplies"

This listing is for a SaaS and subscription business created in October 2003 in the technology niche. Built on WordPress, Ruby on Rails, GCP, and AWS, the business offers cloud-based development tools. The aged business has built up a solid customer base and has remained fairly stable, enduring industry changes over the last 18 years while staying profitable. The business requires minimal effort from the Seller to maintain.

The business currently has over 600 active subscribers across 4 subscription tiers. The average LTV of each customer is $1,093. The business also has two large enterprise customers. Basic Linux administrator skills are required to operate the business.

The primary sources of traffic are direct (51%), organic (35%), and referral (12%). The top three countries driving traffic are the US (35%), China (14%), and India (6%). The top three pages make up 53%, 10%, and 10% of the total traffic respectively.

The Seller spends around an hour on the business per week, overseeing the employees and managing technical support escalations. The business employs a technical support person and an administrator, both of whom work on a part-time basis. The technical support employee is willing to stay on and work with the Buyer for an hourly rate.

Growth opportunities for the Buyer include implementing better sales and marketing processes and niching down within the space. A Buyer could also consider building out the social media presence for the business and running more email campaigns to further leverage the substantial list of 100k+ subscribers.